About
Me

I’m Evanthia Greco, a senior at Virginia Tech studying Fashion Merchandising & Design with a minor in Advertising.

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My interests sit at the intersection of fashion, consumer behavior, creative strategy, and digital media. Through experiences in retail, social media marketing, editorial content, and fashion merchandising, I've developed a passion for understanding what consumers respond to and translating those insights into compelling products, content, and brand experiences.

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I've also studied fashion marketing across London, Paris, Milan, and Florence, expanding my perspective on global fashion, retail, and consumer culture.